Founder · Performance Marketer & Growth Strategist
Akshat Jain
Buys the attention, qualifies it, and refuses to call an unqualified lead a result.
Who you are working with
Akshat runs the demand side of Advorize. Five and a half years in paid media, SEO and growth strategy, with $80,000+ of ad spend managed across Meta, Google, LinkedIn and TikTok for 70+ clients in India, the USA, Canada and the UAE — 3.4x average ROI, 12,000+ leads and 10M+ impressions delivered.
The work is mostly real estate: residential, commercial, industrial and luxury, where a lead costing ₹51 and a lead costing ₹51 that actually wants a ₹5.5 Crore duplex are two different things. His campaigns get judged on the second one. Client sales teams verified roughly 60–70% of enquiries across those campaigns as requirement-based buyers.
He does not run one-off campaigns. Every engagement is built as a system: audience research, a full TOFU → MOFU → BOFU funnel, disciplined testing, clean tracking, transparent reporting — then scale, but only on audiences that have already proven themselves.
“My strategy isn't to increase the budget — it's to make every click count and every funnel convert.”
How Akshat thinks
Lead quality over lead volume
A cheap lead that never picks up the phone costs more than an expensive one that buys. Qualification questions go inside the form, not after it, and reporting is tied to what the client's sales team verified — not to what the ad platform is willing to claim.
Spend smarter, not more
Budget is the last lever, not the first. Before more money goes in, the funnel gets audited, the negative keywords get written, the landing page gets fixed and the tracking gets proven. Scaling a leaking account just buys the leak.
Every campaign is a system
Audit, then build and run, then scale — in that order, every time. Winning campaigns are only scaled on tested audiences, once results are proven and agreed with the client.
Tracking you can defend
Dual-layer measurement — browser pixel plus server-side events — so iOS restrictions and cookie blockers don't quietly delete the conversions you paid for. A 92/100 event match quality score is the difference between reporting and guessing.
The market tells you who the buyer is
Assumptions get tested against demographics rather than defended. A bridal campaign found its highest purchase intent in the 45–54 bracket and zero sales in 18–24, so the budget moved. That is the whole job.
On a project, Akshat runs
- Meta, Google, LinkedIn and TikTok campaign strategy and management
- Full-funnel architecture: TOFU → MOFU → BOFU with retargeting
- Pixel, server-side events and conversion tracking implementation
- Landing-page and lead-form CRO, qualification design
- SEO, ASO and organic growth programmes
- Account audits, budget planning and client reporting
Toolkit
Track record
Namit Jain
Builds the product the campaigns point at — and the automations that run once everyone goes home.
Want Akshat on your project?