Web app · 40+ tools · Next.js
Easy Tools Town
Forty everyday utilities in one place, each loading fast enough that nobody goes back to searching for a different site.
- Discipline
- Web & App
- Services
- Web DevelopmentSEO & Content
The brief
A utility site lives or dies on speed and on being found. Forty-plus tools had to each stand on their own in search while sharing one codebase and one interface.
What we did
- 01Next.js architecture with per-tool routes built for organic search
- 02Shared UI shell so a new tool ships as configuration, not a rebuild
- 03Client-side processing to keep tools instant and cheap to run
- 04Technical SEO across titles, structure and internal linking
The outcome
A Next.js app where every tool is its own indexable, fast-loading page, with new tools added without touching the shell.
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